About Us

We’re Courtney and Heather - two dance moms who live for the thrill of costume season… just not the chaos that follows. Let’s be honest: we’re not tired of buying the sparkly, fabulous, one-of-a-kind pieces our kids wear for two and a half minutes on stage. What we are tired of? The endless hassle of reselling them.

Listing. Messaging. Ghosting. Bartering. No thanks.

That’s why we created Rent the Routine—a smarter, stress-free way to give beautiful costumes a second life. Our platform lets families rent high-end costumes for a fraction of the cost OR list their own to earn money back.

Because costumes deserve more than one spotlight moment- and moms? We deserve a break 💃✨